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Title | Category | Sub category | Authors | Date |
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รู้ทันการค้าในตลาดจีน 1,300 ล้านคน | IBC283 Chinese Consumer Insight | Book | มาซาโอะ เองุจิ | 2025-09-24 |
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International consumer behavior in the 21st Century : impact on marketing strategy development | IBC283 Chinese Consumer Insight | Book | A. Coskun Samli | 2025-09-24 |
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Consumer behavior : buying, having, and being | IBC283 Chinese Consumer Insight | Book | Michael R. Solomon | 2025-09-24 |
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Consumer behavior : building marketing strategy | IBC283 Chinese Consumer Insight | Book | Del I. Hawkins, David L. Mothersbaugh | 2025-09-24 |
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Customer’s new voice : extreme relevancy and experience through volunteered customer information | IBC283 Chinese Consumer Insight | Book | John McKean | 2025-09-24 |
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Consumer behaviour : applications in marketing | IBC283 Chinese Consumer Insight | Book | Robert East, Malcolm Wright and Marc Vanhuele | 2025-09-24 |
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Consumer behavior | IBC283 Chinese Consumer Insight | Book | Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters | 2025-09-24 |
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Consumer behaviour in tourism | IBC283 Chinese Consumer Insight | Book | Susan Horner and John Swarbrooke | 2025-09-24 |
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Consumer behaviour | IBC283 Chinese Consumer Insight | Book | Zubin Sethna & Jim Blythe | 2025-09-24 |
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Inside the mind of the shopper : the science of retailing | IBC283 Chinese Consumer Insight | Book | Herb Sorensen | 2025-09-24 |
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ทักษะการบริหารการประชุม | TM 426 Service Providers in MICE Industry | Book | Nick Morgan | 2025-08-26 |
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The special events advisor : the business and legal guide for event professionals | TM 426 Service Providers in MICE Industry | Book | David Sorin | 2025-08-26 |
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Strategic event creation | TM 426 Service Providers in MICE Industry | Book | Liz Sharples | 2025-08-26 |
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Marketing your event planning business : a creative approach to gaining the competitive edge | TM 426 Service Providers in MICE Industry | Book | Judy Allen | 2025-08-26 |
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Events and sustainability | TM 426 Service Providers in MICE Industry | Book | Kirsten Holmes, Michael Hughes, Judith Mair and Jack Carlsen | 2025-08-26 |
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The convention and meeting planner’s handbook : a step-by-step guide to making your event a success | TM 426 Service Providers in MICE Industry | Book | Michele Voso | 2025-08-26 |
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Meetings, expositions, events and conventions : an introduction to the industry | TM 426 Service Providers in MICE Industry | Book | George G. Fenich | 2025-08-26 |
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Managing conventions and group business | TM 426 Service Providers in MICE Industry | Book | Leonard H. Hoyle, David C. Dorf, Thomas J.A. Jones | 2025-08-26 |
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Event planning : the ultimate guide to successful meetings, corporate events, fund-raising galas, conferences, conventions, incentives and other special events | TM 426 Service Providers in MICE Industry | Book | Judy Allen | 2025-08-26 |
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Convention tourism : International research and industry perspectives | TM 426 Service Providers in MICE Industry | Book | Karin Weber, Kye-Sung Chon | 2025-08-26 |
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