Title
Validity and reliability of the questionnaire that evaluates factors associated with perceived environmental behavior and perceived ecological purchasing behavior in Peruvian consumersArticle
A broader perspective on cryptocurrency trading: consumer-driven value, online communities and heuristics are drivers for consumer behaviourArticle
Role of pro-environmental post-purchase behaviour in green consumer behaviourArticle
Mobile shopping platform characteristics as consumer behavior determinantsArticle
Predictors of organic tea purchase intentions by Chinese consumers: Attitudes, subjective norms and demographic factorsArticle
Social media and Chinese consumers’ environmentally sustainable apparel purchase intentionsArticle
The effect of experienced buyers’ feedback on consumer behavior: Evidence from the largest online marketplace in ChinaArticle
Hey, did you see that label? It’s sustainable!: Understanding the role of sustainable labelling in shaping sustainable purchase behaviour for sustainable developmentArticle
When Less Is More: How Mindset Influences Consumers’ Responses to Products with Reduced Negative AttributesArticle
The Impact of Online Consumer Reviews on Online Sales: The Case-Based Decision Theory ApproachArticle
Helpfulness and economic impact of multidimensional rating systems: Perspective of functional and hedonic characteristicsArticle
Altruism and social utility in consumer sharing behaviorArticle
Strategic recommendations for new product adoption in the Chinese marketArticle
Chatbots in retail: How do they affect the continued use and purchase intentions of Chinese consumers?Article
Consumer behavior and food prices during the COVID‐19 pandemic: Evidence from Chinese citiesArticle
How to craft humorous advertisements across diverse cultures? Multi‐country insights from Brazilian, Chinese and American consumersArticle
British Supermarkets and Multiculturalism in Consumer Food Shopping BehaviourArticle
Perception and purchase behavior of young Indian consumers towards Chinese products under the backdrop of their economic and political rivalryArticle
Determinants of Chinese consumers’ purchase intentions for luxury goodsArticle
The Effect of Temporal Orientation on Green Purchase Behavior: Comparing U.S. and Chinese ConsumersArticle