| Title | Category | Sub category | Authors | Date |
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| Mobile shopping platform characteristics as consumer behavior determinants | IBC283 Chinese Consumer Insight | Article | Yang Liu, Qi Li, Tudor Edu, Laszlo Jozsa, Iliuta Costel Negricea | 2024-06-01 |
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| Predictors of organic tea purchase intentions by Chinese consumers: Attitudes, subjective norms and demographic factors | IBC283 Chinese Consumer Insight | Article | Mark X. James, Zhimin Hu, Tesa E. Leonce | 2024-06-01 |
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| Social media and Chinese consumers’ environmentally sustainable apparel purchase intentions | IBC283 Chinese Consumer Insight | Article | Li Zhao, Stacy H. Lee, Lauren Reiter Copeland | 2024-06-01 |
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| The effect of experienced buyers’ feedback on consumer behavior: Evidence from the largest online marketplace in China | IBC283 Chinese Consumer Insight | Article | Hongyan Yu, Shenjia Ji, Deli Yang, Srikanta Patnaik | 2024-06-01 |
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| Hey, did you see that label? It’s sustainable!: Understanding the role of sustainable labelling in shaping sustainable purchase behaviour for sustainable development | IBC283 Chinese Consumer Insight | Article | Ahsan Siraj, Shilpa Taneja, Yongming Zhu, Hongbing Jiang, Sunil Luthra, Anil Kumar | 2024-06-01 |
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| When Less Is More: How Mindset Influences Consumers’ Responses to Products with Reduced Negative Attributes | IBC283 Chinese Consumer Insight | Article | Vincent Chi Wong, Lei Su, Howard Pong-Yuen Lam | 2024-06-01 |
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| The Impact of Online Consumer Reviews on Online Sales: The Case-Based Decision Theory Approach | IBC283 Chinese Consumer Insight | Article | M. Huang, A. D. Pape | 2024-06-01 |
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| Helpfulness and economic impact of multidimensional rating systems: Perspective of functional and hedonic characteristics | IBC283 Chinese Consumer Insight | Article | Demei Kong, Jun Yang, Hongchen Duan, Siyue Yang | 2024-06-01 |
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| Altruism and social utility in consumer sharing behavior | IBC283 Chinese Consumer Insight | Article | Alicia L.Say, Guo, Ruey‐Shan A. Say, Chialin Chen | 2024-06-01 |
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| Strategic recommendations for new product adoption in the Chinese market | IBC283 Chinese Consumer Insight | Article | Chih-Wei Chao, Mike Reid, Po-Hsin Lai, Vaughan Reimers | 2024-06-01 |
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| Chatbots in retail: How do they affect the continued use and purchase intentions of Chinese consumers? | IBC283 Chinese Consumer Insight | Article | Kan Jiang, Meilian Qin, Shurong Li | 2024-06-01 |
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| Consumer behavior and food prices during the COVID‐19 pandemic: Evidence from Chinese cities | IBC283 Chinese Consumer Insight | Article | Bixuan Yang, Frank Asche, Tao Li | 2024-06-01 |
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| How to craft humorous advertisements across diverse cultures? Multi‐country insights from Brazilian, Chinese and American consumers | IBC283 Chinese Consumer Insight | Article | Ying Zhu, Valerie Lynette Wang, Yong J. Wang, Joicey J. Wei | 2024-06-01 |
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| British Supermarkets and Multiculturalism in Consumer Food Shopping Behaviour | IBC283 Chinese Consumer Insight | Article | Ayantunji Gbadamosi | 2024-06-01 |
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| Perception and purchase behavior of young Indian consumers towards Chinese products under the backdrop of their economic and political rivalry | IBC283 Chinese Consumer Insight | Article | Angan Sengupta | 2024-06-01 |
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| Determinants of Chinese consumers’ purchase intentions for luxury goods | IBC283 Chinese Consumer Insight | Article | Lini Zhang, Brenda Cude, Haidong Zhao | 2024-06-01 |
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| The Effect of Temporal Orientation on Green Purchase Behavior: Comparing U.S. and Chinese Consumers | IBC283 Chinese Consumer Insight | Article | Sigal Segev | 2024-06-01 |
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| To use or not use: Understanding Chinese consumers’ intention toward “serving chopsticks” | IBC283 Chinese Consumer Insight | Article | Qian Chen, Rong Huang, Aiping Zhang, Yingzhi Guo | 2024-06-01 |
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| Informing, Reinforcing, and Referencing: Chinese Male Consumers’ Interpretation of Luxury Advertising and Luxury Brands’ Presence on Chinese Social Media | IBC283 Chinese Consumer Insight | Article | Huan Chen, Ye Wang, Fei Qiao | 2024-06-01 |
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| Consumer Behavior and Marketing Factors of Famous Department Store in Chengdu, China | IBC283 Chinese Consumer Insight | Article | Wei Xitao | 2024-06-01 |
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