| Title | Category | Sub category | Authors | Date |
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| 5 พฤติกรรมผู้บริโภคมาแรงปี 2023 เทรนด์อะไรกำลังมา รู้ก่อนเตรียมตัวก่อน | IBC283 Chinese Consumer Insight | Website/Blog | PeerPower Team | 2024-06-01 |
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| รู้จักพฤติกรรมผู้บริโภค มัดใจลูกค้าของคุณอย่างมีกลยุทธ์ | IBC283 Chinese Consumer Insight | Website/Blog | Ourgreenfish | 2024-06-01 |
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| Undermining Desire: Reducing Unhealthy Choices by Highlighting Short-Term (vs. Long-Term) Costs | IBC283 Chinese Consumer Insight | Article | Paul E. Stillman, Kaitlin Woolley | 2024-06-01 |
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| “Choozing” the Best Spelling: Consumer Response to Unconventionally Spelled Brand Names | IBC283 Chinese Consumer Insight | Article | John P. Costello, Jesse Walker, Rebecca Walker Reczek | 2024-06-01 |
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| Consumer Privacy Choices and (Un)Targeted Advertising Along the Purchase Journey | IBC283 Chinese Consumer Insight | Article | W. Jason Choi, Kinshuk Jerath, Miklos Sarvary | 2024-06-01 |
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| Does online chatter matter for consumer behaviour? A priming experiment on organic food. | IBC283 Chinese Consumer Insight | Article | Hannah Danner, John Thogersen | 2024-06-01 |
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| Evolution and trends in consumer behaviour : Insights from Journal of Consumer Behaviour | IBC283 Chinese Consumer Insight | Article | Weng Marc Lim; Kumar, Satish; Pandey, Nitesh; Verma, Deepak; Kumar, Divesh | 2024-06-01 |
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| Effects of cause-related marketing campaigns on consumer purchase behavior among French millennials: A regulatory focus approach | IBC283 Chinese Consumer Insight | Article | Judith Partouche, Saeedeh Vessal, Insaf Khelladi, Sylvaine Castellano, Georgia Sakka | 2024-06-01 |
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| Consumers’ purchase behavior reactions: a focus on the steady devaluation of currency, compounding increase in inflation rates in Egypt | IBC283 Chinese Consumer Insight | Article | Eiman Medhat Negm | 2024-06-01 |
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| Modelling the enablers of sustainable consumer behaviour towards electronic products | IBC283 Chinese Consumer Insight | Article | Monika Sheoran, Divesh Kumar | 2024-06-01 |
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| Impact of the new middle class on consumer behavior: a case study of Delhi-NCR | IBC283 Chinese Consumer Insight | Article | Asiya Chaudhary, Sabiha Khatoon | 2024-06-01 |
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| The coronavirus’ effects on consumer behavior and supermarket activities: insights from Greece and Sweden | IBC283 Chinese Consumer Insight | Article | Elena Anastasiadou, Michael Chrissos Anestis, Ioanna Karantza, Sotirios Vlachakis | 2024-06-01 |
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| A comparative study of online consumer behavior: a tale of two research methods | IBC283 Chinese Consumer Insight | Article | Kun-Huang Huarng, Tiffany Hui-Kuang Yu | 2024-06-01 |
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| The sharing economy in a digital society: youth consumer behavior in Italy | IBC283 Chinese Consumer Insight | Article | Patrizia Gazzola, Daniele Grechi, Fragkoulis Papagiannis, Chiara Marrapodi | 2024-06-01 |
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| Identifying market structure to monitor product competition using a consumer-behavior-based intelligence model | IBC283 Chinese Consumer Insight | Article | Mingjun Zhan, Hongming Gao, Hongwei Liu, Yidan Peng, Dan Lu, Hui Zhu | 2024-06-01 |
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| Electronic word of mouth in tourism and hospitality consumer behaviour: state of the art | IBC283 Chinese Consumer Insight | Article | Shahab Pourfakhimi, Tara Duncan, Willem J.L. Coetzee | 2024-06-01 |
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| The role of procrastination in students’ consumer behavior: Budget planning and impulse buying | IBC283 Chinese Consumer Insight | Article | Angelina Parfenova, Sofya Romashova | 2024-06-01 |
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| Developing a framework for unethical consumer behaviour: a qualitative study in two countries | IBC283 Chinese Consumer Insight | Article | Samaan Al‐Msallam, Amal Abdelhadi | 2024-06-01 |
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| Internet of Things (IoT) acceptance model – assessing consumers’ behavior toward the adoption intention of IoT | IBC283 Chinese Consumer Insight | Article | Eiman Negm | 2024-06-01 |
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| The mediating effect of trust on consumer behavior in social media marketing environments | IBC283 Chinese Consumer Insight | Article | Aloka Karunasingha, Nalin Abeysekera | 2024-06-01 |
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